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Pricing - Discount Ladder.

A B2B price list that stands the growing discount into a four-step staircase as the commitment term or volume band goes up. A three-tier stack: a conclusion header, four bands each showing discount rate, riser and effective unit price, and the qualifying terms as a footnote. The riser height tracks the discount rate, so "commit longer and it gets cheaper" is proved by the picture rather than asserted.

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02

Preview

01

Overview

Best for: B2B term-based discount tables, seat or volume band unit pricing, justifying a discount in an annual contract negotiation, reseller and partner tier pricing

Use: When a scheme where the discount grows with each band (commitment term or volume) has to be shown across three or four steps. Use it where the conclusion is not "pick one of these plans" but "commit longer or larger and the unit price drops this much": B2B negotiations, annual renewals, reseller and partner tier pricing. Because the riser height is proportional to the rate, the hierarchy reads before the numbers do and the presenter never has to say "it gets better further right".

Avoid: Use pricing-plans or pricing-comparison-table when the plans differ in features and the point is what you get, pricing-usage-based when the fee rises with consumption, pricing-billing-toggle for a monthly-versus-annual pair, pricing-tier-ledger for a tier spec list, pricing-addon-modules for add-on surcharges, pricing-roi-snapshot for the buyer-side return. Two bands give no staircase, and past five the columns get too narrow for the prices to fit on one line. Never use it where the discount is not monotonically increasing across the bands: the riser staircase would then be a lie.

CategoryPricing
DensityHigh
Text Budget540 chars
EmphasisStat
PositionMiddle
03

Theme

Based on the currently selected theme Cobalt Grid. Switching the theme in the sidebar updates this section too.

SchemeLight
Best forAcademic reports, trend reports, design research, agency capabilities
Avoid forCasual, colorful presentations
04

Slots (30)

eyebrow
Label
Top label (VOLUME PRICING)22 chars
titleRequired
Aa
One-line headline on how the discount works40 chars
subtitle
One or two lines on what changes across the bands and what does not100 chars
basis_badge
Label
Basis badge (price list year, pre/post tax)24 chars
rate_col_label
Label
Unit label after the discount figure (off)8 chars
price_col_labelRequired
Label
Unit-price basis label (per seat / month)12 chars
step1_tierRequired
Label
Band 1 name (lowest band, usually list price)14 chars
step1_conditionRequired
Label
Band 1 qualifying condition (term, seat count)24 chars
step1_rateRequired
128%
Band 1 discount rate (must agree with the riser height)5 chars
step1_priceRequired
128%
Band 1 effective unit price (must agree with the rate)12 chars
step1_note
Band 1 note (cancellation terms and so on)40 chars
step2_tierRequired
Label
Band 2 name14 chars
step2_conditionRequired
Label
Band 2 qualifying condition24 chars
step2_rateRequired
128%
Band 2 discount rate (must exceed band 1 for the ladder to hold)5 chars
step2_priceRequired
128%
Band 2 effective unit price12 chars
step2_note
Band 2 note40 chars
step3_tierRequired
Label
Band 3 name14 chars
step3_conditionRequired
Label
Band 3 qualifying condition24 chars
step3_rateRequired
128%
Band 3 discount rate5 chars
step3_priceRequired
128%
Band 3 effective unit price12 chars
step3_note
Band 3 note (flag the most-chosen band and so on)40 chars
step4_tierRequired
Label
Band 4 name (top band)14 chars
step4_conditionRequired
Label
Band 4 qualifying condition24 chars
step4_rateRequired
128%
Band 4 discount rate (the maximum)5 chars
step4_priceRequired
128%
Band 4 effective unit price (the lowest)12 chars
step4_note
Band 4 note (price lock and so on)40 chars
terms1Required
Term 1 (what qualifies for the rate)54 chars
terms2Required
Term 2 (how band changes and early exits are handled)80 chars
company
Label
Company name (footer)20 chars
page
Label
Page number5 chars
05

Style Knobs (2)

Eyebrow label colorcolor
colorink-muted / accent / accent-soft
Headline sizefontSize
Aa
font-size32–52px (step 2)
06

Used in these deck templates

Not used in any deck template yet.