Iceberg structure visualizing surface symptoms vs. hidden root causes. 3 symptom cards in bright upper area, vertical line, then 4 root causes in dark area below.
Best for: Convey pain point depth, root cause analysis, problem scale visualization, investor/customer problem awareness.
Use: Show both scale and depth of a problem simultaneously. When customers/investors recognize only 'surface inconvenience' and need to see underlying root causes.
Avoid: Use problem-statement for single, clear problems. Unsuitable for solution explanation slides.
CategoryProblem / Solution
DensityMedium
Text Budget500 chars
EmphasisVisual
PositionMiddle
03
Theme
Based on the currently selected theme Cobalt Grid. Switching the theme in the sidebar updates this section too.
SchemeLight
Best forAcademic reports, trend reports, design research, agency capabilities